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News, views and trends...from the worlds of Branding and Naming.

Name of the Week: Titanfall

14 Mar 2014

Not that we’re big fans here of first person shooter games, but tip o’ the hat to Respawn Entertainment & Electronic Arts for creating ‘Titanfall’: a bold suggestive-composite name.

 

titanfall3

 

By glueing the words ‘titan’ and ‘fall’ together they’ve created a unique memorable idea that conjures strong and evocative imagery.

This new game – like the name – launched earlier this week exclusively for XBox and PC, is already a big hit.

POSTED BY: want | IN: Blog
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