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  • Project quick jump

  • Work Description

    Moss is the world’s premier provider of custom trade show displays, tension fabric displays and structures, custom event branding, display hardware and large format printing for exhibits, sports arenas and retailers.

    In 2013, we created a brand strategy and new mastebrand architecture solution to unify the business, maximize the Moss brand and create greater opportunities for selling integrated solutions across business units.

    In addition, a smart new visual identity system was implemented to execute the strategy.